Sites have registries easily available for baby gifts and wedding gifts, but it's usually on the companies' individual pages. I think there should be an online registry available, independent of any individual company, for any occasion that you can create for yourself.
Here's how it would work. Let's say I had a registry under my name. I am not engaged or preggers, so my registry would currently be general. I'd go on there, input my name, my birthday, holidays I celebrate, anniversary dates, etc. Then I'd start a general list because nothing is coming up right now. I'd go to sites, pick out things I wanted, link them back to the page where they would be inputted as a small photo, a price and a link to the site. (I guess if things were really awesome, you could order it from here.)
My friends, family, adoring fans could access this list at any time. They could also see when my birthday or holidays were coming.
Well, once Christmas rolled around, I'd make a list for that, moving things from my general list into there. I could also send an e-card to my family, telling them where my list was. Same thing for my birthday.
Of course you could create baby and wedding gift lists in here too, sending e-cards as well. And your guests wouldn't have to go access different sites to see what you were asking for.
And like a normal registry, the site would keep a running list of who bought what for any occasion. This list would also be available to the gift receiver to help them create thank you cards after the gift arrives.
Ways the site could make money:
Advertisers could pay to be included in suggestions for users, kind of like the Amazon "also recommend" function.
Paying advertisers would also be considered for the Top Ten lists, available in all categories. Top ten most given, top ten most requested, etc.
There could be a one-time low fee site for users (though this would discourage use.)
How are people going to hear about it:
The site would need some hype, of course. Hello Oprah...
Participating stores would be sent window decals, cards and more to make available to browsing shoppers.
The site could be connected to Facebook's birthday reminders. If you want, you could have it say "see what she wants" beside your reminder.
Ads would run online on shopping sites and in women's magazines.
The site would send birthday e-cards to anyone whose birthday they could access, several weeks in advance, informing them of the site.
Small ads could be run in card aisles.
Around big gift-giving holidays, ads would run targeted to men, asking them, "Don't you wish you knew what she wanted?"
The site would also partner with wedding planners, informing them of the service, perhaps offering discounts on certain things.
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